🔗Invite Link Attribution

Every invite link tells a different story. An invite posted on Reddit might bring 500 people who all leave in 3 days. A partner server's link might bring 50 people with 60% Day-30 retention. Without attribution, you optimize for joins. With it, you optimize for retention — the metric that actually grows communities.

How It Works

1. System tracks every invite link: creator, date, uses, and which members joined via it
2. Each member's join source is tagged and linked to their activity timeline
3. Retention rate calculated per invite: 7-day, 30-day, and 90-day
4. Attribution dashboard ranks sources by retention quality, not just volume
5. Compare: organic discovery vs DISBOARD vs partner links vs social media
6. Alerts when a high-volume invite source shows abnormally low retention (possible bot traffic)

What It Tracks

• Retention rate per invite link (7-day, 30-day, 90-day)
• Total joins per source with trend over time
• Source quality score (volume × retention rate)
• Bot traffic detection (joins with 0% Day-1 activity)
• Top retention sources ranking
• Invite abuse detection (sudden spike in uses)
• Partner server attribution tracking

Use Cases

• Gaming server discovering DISBOARD brings 3x more joins but half the retention of Reddit posts
• Crypto project learning their Twitter invite link has 8% Day-30 retention vs 34% from YouTube
• Brand community finding their website embed converts better than any social channel
• Education server tracking which partner university Discord brings the most engaged students

What's Included

Setup

1. Dashboard → Security → Invite Tracker → Enable Attribution Mode
2. All existing invite links are tracked automatically — no reconfiguration needed
3. View Attribution Dashboard → Growth → Invite Attribution
4. Set quality alerts: notify when a link source drops below 20% Day-7 retention
5. Export attribution data (CSV) for external reporting

Frequently Asked Questions